CLIENT: Countdown
STUDIO: M&C Saatchi Greenhouse
CREATIVE DIRECTOR: Gerhard Myburgh
DESIGNERS: Luis Curiel and Mary MacGregor-Reid
STUDIO: M&C Saatchi Greenhouse
CREATIVE DIRECTOR: Gerhard Myburgh
DESIGNERS: Luis Curiel and Mary MacGregor-Reid
Countdown Christmas 2020. The TVC and out of home was based around the idea of kiwi family christmas which was mainly photographic or live action. For instore point of sale we came up with a selection of elements, colours, shapes and illustrations that could be used across the wide range of instore collaterol.